Why are people losing faith in dating apps? How is interior design going green? And what’s behind the explosion of gender reveal parties? In this part of the 2020 Expert Outlook, we speak to three experts about how cultural, social, and political movements are shaping our homes and relationships.

With COVID-19 highlighting the shortcomings of care for an ageing population, increased public funding for Senior care services is growing in popularity. With health services front-of-mind for many, brands can that recognise and act on the need for stronger care solutions will win favour.

With 40% of Gen Y Britons unable to afford a home, they are turning to caravans, containers and tiny houses as cheaper, more sustainable alternatives. People are looking towards smaller housing options and seeking brands and business to cater to this new wave of contained living.

Digital solutions to problems such as isolation, a lack of mobility, and ill health are enabling older people to live well for longer in their own homes. Yet while many Boomers and Seniors and striving to become tech-savvy, what kinds of domestic gadgets do these cohorts want and need?