COVID-19 has thrown many traditions into disarray, but the pandemic won’t stop the Halloween spirit. Eager for a taste of normality, and their favorite candy, Americans are looking for creative ways to celebrate and Mars has the answer: Treat Town – a virtual trick-or-treating Halloween portal.

The guilt associated with ‘unhealthy’ foods like chocolate and candy is no fun, but as the selection of ‘healthy’ junk food grows, there’s plenty to suggest you can have your cake and eat it too. Behave’s low-sugar gummy bears have launched to satisfy sweet-toothed yet health-conscious Americans.

The novel coronavirus that began sweeping the globe in early 2020 has made it difficult – and sometimes impossible – to engage in time-honored holiday traditions with loved ones. With no return to normal in sight, how will Americans adapt their celebratory habits for the short- and long-term?

Children’s birthdays are already a costly affair, and social media is putting extra pressure on parents to create the perfect event. From crafting a unique party experience to reducing the cost and eco impact of these fetes, how are parents thinking outside the box when it comes to parties?