How does your home make you feel? With its curated selection of colors, convenient delivery model, and ‘clean’ credentials, Clare is giving the wall paint industry a Gen Yer update, aligning with people’s view that the home should be a place for peace and self-expression.

Having saved up throughout lockdown, people are seeking joy in high-price purchases, replacing far-flung holidays and fine dining with the purchase of a luxury timepiece. Retailer Watches of Switzerland has reported its sales are up, defying economic uncertainty.

In attempts to stay clear of busy beauty salons, people are staying at home and experimenting with DIY beauty. As a result, sales of nail care products like polish and press-ons have seen a substantial increase as homebodies invest in self-care and at-home treatments.

As anxieties around COVID-19 have segued into a deeper and more consistent malaise, a longing for simpler times has caused some people to reshape everyday behaviours around comforting goods and long-established rituals. How is this sense of nostalgia impacting beauty and wellness habits?