An insurance company and app, Cuvva enables Britons to insure themselves while they drive for as little as an hour at a time. The company provides policies that are both easy to understand and to use – by offering important servicing reminders, Cuvva is simplifying auto insurance.

Lemonade is a company that wants to make buying insurance paperless, stress-free, and ethical. The platform is designed for speed and efficiency and it appeals to ethical consumers thanks to its yearly Giveback donations of millions of dollars to charities chosen by its customers.

The Hummer had its heyday in the 90s and early aughts, but the gas-guzzling car fell out of favor as people became more budget- and eco-conscious. In 2020, the carmaker is launching a luxury electric supertruck in a bid to make its brand recession-proof and open the door to clean energy.

Far from demanding the latest toys, children are using their influence over their parents’ purchases to drive sustainability. A survey from Peugeot shows that 7- to 12-year-olds in the UK want their parents to be more environmentally friendly, including when it comes to their next car purchase.