Louis Vuitton is bringing the history of the fashion house to life with a game combining NFT art with the brand’s heritage. As digital mediums grow in commercial significance, traditional brands are looking for ways to keep their narratives connecting with a younger, digitally savvy audience.

NFTs are dominating the cryptocurrency conversation and have taken the art world by storm. But with musicians starting to get in on the action, the potential to disrupt the music industry is clear – and Kings of Leon is leading the way by releasing an NFT album, the first band ever to do so.

As awareness of tech inequality grows, people are looking beyond what developers can do and are carving out spaces of their own online, whether that’s by building new social networks, tackling online and AI bias, utilising blockchain to revolutionise the gaming economy, or turning left-field pursuits into lucrative digital careers.

The British Museum has partnered with LaCollection to launch NFT editions of artist Katsushika Hokusai’s work. The launch includes an exhibition opening of ‘Hokusai, The Great Picture Book of Everything’ at the British Museum and the sale of digital copies of Hokusai’s work.