With people spending more time at home, traditional television has enjoyed a rise in viewership. With talk of BBC Three going back on the air, it’s clear that, in spite of changing attention spans and innovations in mobile viewing, it’s great, captivating content that wins through.

What does a lack of IRL interaction mean for virtual communities? Can influencers remain apolitical? How can Big Tech firms win back people’s trust? In this part of the 2021 Expert Outlook, we speak to three experts about how communications are shifting in the wake of a crisis-filled year.

Natalie Wynn, aka ContraPoints, is a Gen Y YouTuber, political provocateuse, and video-essayist who tackles cancel culture and alt-right with theatrical esthetic, dark humor, and philosophy. Her videos are aimed at politically curious audiences seeking to move beyond partisan echo chambers.

2019 has been the year we all woke up to the climate crisis. However, people still aren’t making monumental changes to their shopping habits. While shopping sustainably – when overtly offered by brands and businesses – is top-of-mind for some, others, who are aware that complete environmental soundness is difficult to achieve, are wary of greenwashing.