Amid pressure from brands that advertise on its platforms, Google is prohibiting ads and the monetisation of content that denies the causes of climate change. With trust in social media low and ongoing concern about fake news, advertisers are desperate to avoid association with conspiracies.

Climate crisis platform Science Moms brings together trusted scientists to provide parents with expert information and resources on climate change. The self-described non-partisan group’s mission reflects a growing demand from mothers for credible sources of information on global issues.

The pandemic shone a light on the effects of climate change, especially for those who were sceptical. People are changing their habits and putting pressure on policymakers and brands to do so, too. Canvas8 spoke to nine Britons to learn how COVID-19 has impacted their views on climate change.

Though the threat of climate change is increasing, people are struggling with the action-intention gap. A key barrier for many is a general lack of information on what choices lead to more sustainable outcomes. Google Maps is introducing new features that help lift the cognitive burden around commutes.