Research shows that a quarter of Democrats and Republicans in the US exclusively get news from outlets that share their political views. The findings reinforce how people seek out information environments that align with their beliefs, emphasizing the importance of diverse media diets.

While summer 2021 saw the relaxation of COVID-19 regulations in the UK, people have been encouraged to take personal responsibility for limiting the spread of the virus. So, how are Britons balancing their newfound freedom with the shared goal of overcoming the crisis and protecting others?

Ideologies once considered fringe are becoming more prevalent across society. One example is the anti-science movement, which has moved into the mainstream, opening up opportunities for brands and individuals to work together to combat the spread of potentially dangerous beliefs.

Germany may have been reunified over 30 years ago, but several invisible divides remain between people on the opposing sides of the Berlin Wall. How are political and economic differences impacting consumption habits? And how can brands appeal to a wider market in light of the past?