As calls for more onscreen diversity get louder, people increasingly expect media brands to be mindful of inclusive representation across all ages and cultures. Responding to this demand and targeting younger audiences, Sesame Street is introducing its first Asian American muppet.

Minari tells the story of a Korean-American family forging their own American Dream in rural Arkansas. With plenty of industry buzz, Minari shows the appetite for complex cultural stories of modern America, and how original marketing can make an impact among mainstream film audiences.

Disney blockbuster Shang-Chi and the Legend of the Ten Rings is Marvel Studios’ first China-US cross-cultural superhero film. Shang-Chi is the first Asian superhero to get his own origin story in the MCU, giving an entire diaspora and several generations a narrative they can identify with.

In a climate where representation in media is vital for minority viewers, Netflix’s Strong Black Lead is using its celebratory platform to ensure Black people feel seen. By constructing a collective voice, not only is it bringing people together, but it showcases true-to-life content.