With the pandemic impacting women disproportionately more than men, there’s a need more than ever to create equity within finance. Rainchq empowers women to take ownership of their personal finances and reflects how women are starting businesses that address their core needs.

The financial inequalities faced by women in America aren’t limited to a pay gap. Traditional gender expectations and a lack of tailored services mean that they’re also less prepared for retirement than men. So, how can women be encouraged to build a nest egg as they move through life?

Women are often let down by the finance industry, from patronising campaigns to intimidating institutions. Online toolkit SmartPurse provides jargon-free financial information, a chance to network with other women on and offline, and a database for finding a financial adviser or coach.

The pandemic has made people more aware of their money and some platforms are looking to help people make their money work for them. In Singapore, knowledge around investing is relatively low but Endowus aims to educate people on investing, money management, and all things finance.