The self-made mythos is as powerful as ever, despite societal upheaval testing its limits. Even mundane pastimes have been monetised as people cash in on massive audiences and leave no niche unexplored. Selling out is no longer a source of embarrassment, it’s just what makes the world go round.

The pandemic and climate emergency are impacting Gen Zers’ career choices. From record numbers applying to study nursing and many pursuing environmental or STEM courses to those planning to quit their jobs for ones aligning with their values, what’s driving this seismic career shift?

Mastercard has launched a campaign that celebrates successful Black women business owners like Egypt Otis, owner of Comma Bookstore & Social Hub. By referencing the Marvel movieBlack Pantherand depicting Otis as a hero, the brand aims to inspire younger generations into the world of business.

With the ‘great resignation’ seeing millions of Americans quit their jobs as a way to pivot their careers, many are looking to upskill through alternative edtech. Maven, a cohort-based learning platform, is helping people to study niche and trending content with its influencer-led classes.

A study has suggested that students are dropping out of college while others are deciding to forgo enrolling due to a range of psychological factors. As such, there are opportunities for brands and businesses to facilitate alternative paths toward employment and further education.