Conversations about sustainability are no longer enough. As it becomes all but certain that global heating will increase beyond the 1.5°C of the Paris Agreement, the effects of climate change are already a reality for many communities worldwide. People are not only sensing the urgency of the matter but are re...

Low- and moderate-income communities and ethnic minority groups haven’t had the same access to electric vehicles, yet they are the most likely demographic to benefit from using them. So how can brands reach new audiences and show the health and convenience benefits of EV adoption?

In the past few years, electric vehicles have skyrocketed in prominence and popularity, and the industry is on the verge of sustainable success. But as EVs’ successes have become more visible, so have their challenges – it’s clear that their impact won’t be as straightforward as it once seemed.

Gas prices have many considering EVs, but technical, economic, and social barriers mean some drivers still aren’t convinced going electric is the right move. After investigating this in our Getting Around Sector Snapshot, Canvas8 spoke to nine Americans to find out what could nudge them to switch.

With fears around climate change mounting, consumers are showing an increasing interest in purchasing electric vehicles. But while the interest is high, the actual adoption rates remain low. To explain this discrepancy, experts are pointing not to consumers, but to car dealers instead.