Aware of hidden agendas, people no longer believe in the possibility of absolute truth or complete transparency from institutions, public figures, and individuals. Yet they are still drawn to honesty, integrity, and – at times – even vulnerability, which they expect from peers and brands alike.

To address the disposable culture on swipe-based apps, therapy provider Self Space is hosting a slow dating event run by therapists. As some view the dating landscape as increasingly toxic and empathy becomes more of a priority, therapy intervention could be a solution for hopeful singletons.

Amid breaking down societal taboos surrounding therapy, content is emerging that introduces therapy into culture and the wider collective consciousness. Stutz aims to provide therapeutic teachings to audiences in a way that feels relatable and accessible, leveling up people’s therapy experiences.

Australian men’s health platform Pilot has launched a campaign to target the impact of toxic work culture on men’s mental health. Titled ‘R U OK?’, it highlights the continued stigma that prevents many men from seeking support, though digital self-help options may help overcome this problem.

The toll of the pandemic and continued pressure on the NHS have contributed to many Britons getting curious about alternative therapies. After investigating this in our Sector Snapshot of Health and Fitness, we spoke to nine people across the UK to get their views on non-traditional healthcare.