Travellers of different identities have different considerations when it comes to booking trips, but these views have long been overlooked in the mainstream travel press. Next-gen travel platform Trippin offers insider guides to help all travellers access destinations in a safe and sustainable way.

As COVID-19 restrictions ease, discerning jet-setters are looking for new ways to experience travel in a post-pandemic landscape. Plum Guide, a vacation rental platform that curates the highest quality holiday homes and short-term lets, focuses on delivering luxury to appeal to new travel mindsets.

Travel platforms are urging people to connect with destinations through the eyes of locals, catering to an appetite for realness within the experience economy. How is this content impacting travel media, and to what extent is authenticity affecting decision-making for Gen Z and Y travellers?

With pandemic-strengthened values of sustainability and community, US travelers are seeking eco-oriented vacations, looking to support local economies and slow down the pace of their adventures to enjoy the journey as much as the destination. What can brands do to cater to these ethical explorers?