Speed and convenience have become the consumer norm. Since the COVID-19 pandemic, when people worldwide were introduced to instant access to goods and services via apps and digital platforms, the supply and demand considerably grew and splintered. The 'I need it now' culture shows no signs of slowing down, ye...

Research has found that Americans are increasingly avoiding spending money during lunch breaks in favour of more weekend and holiday leisure. As people continue to be more conscious of their spending during inflation, they're making key decisions that uphold not just function but fun.

Research has shown that despite their relatively low incomes, American Gen Zers are traveling more than ever. Young adults are seeking new experiences and connectivity from travel, creating opportunities for brands to repackage their offerings to meet this cohort's wanderlust.

As many Americans rethink their shopping and eating habits to save money, what do their thrifty grocery baskets look like? And which snacks and treats will they never give up? Canvas8 spoke to eight people from across the US about their food and drink budgets amid the cost of living crisis.

Overwhelmed by rising day-to-day spending, Americans are grappling to control their finances. Many are embracing loud budgeting and small investments, but are these methods bringing them any closer to their life milestones? Canvas8 spoke to eight people from across the US to find out.