When author Kyle Chayka explored 2010s minimalism in Longing for Less, a very different world existed. Today, a polycrisis-ridden and digitally saturated society finds people yearning for more. Whether you chalk it up to post-pandemic release or a general sense of impending doom, people are now looking for a...

Mercedes-Benz has released a luxury Mahjong set aimed at Chinese HNWIs, tapping demands for Guochao aesthetics. With people placing an increasing emphasis on cultural heritage, brands are jumping at the chance to provide authentic and culturally aware products to help build their reputation.

Saks Fifth Avenue has announced a partnership with premium EV maker Lucid to offer demo drives at its stores. As experiential innovation becomes the yardstick of success for luxury brands, there’s an opportunity to lean into untapped spaces around the HNW lifestyle to diversify client bases.

Bentley Motors epitomises British luxury, blending heritage with innovation to thrive in a changing world. Through hyper-personalisation and exclusive brand offerings, it has maintained its positioning at the forefront of luxury motoring despite worldwide economic uncertainty.

Is luxury really recession-proof? What’s behind the success of luxury collaborations? How did quiet luxury give rise to the new look of sustainable upmarket goods? How are the fine jewellery and Swiss watch markets being disrupted? And what drives people to luxury resale?