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Fashion
Class
Gender
Motherhood
Body image
Fashion and Style
Citizenship
Shopping
Beauty
United Kingdom
LocationLondon, United Kingdom
Local time
Macro ExpertKatherine Appleford

Academic whose research examines the relationship between fashion and identity

Dr. Katherine Appleford is senior lecturer in sociology at Kingston University, and has previously worked at the London College of Fashion, University of the Arts London. Her research straddles sociology, cultural studies, media and consumer behaviour, and examines the relationship between fashion and identity. Her book, Classifying Fashion, Fashioning Class, explores the way in which British women's fashion tastes are shaped by class, and highlights the key role mothers play in cultivating daughters' attitudes around what (not) to wear. More recently, she has examined Kim Kardashian's influence on body image and the rise of the 'slim thick' ideal, and contradictions in 'body positive' brands.
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