Alex Strang is a senior insight editor at Canvas8 who used to be in a punk band that was signed, shaped, and spat out. He enjoys using his experience of being the product to help brands understand how to sell theirs. After studying philosophy and critical theory, he found his feet in the market research world and has been over-analysing consumer behaviour ever since, including his own. He can usually be found playing board games, watching 

, or trying too hard to make his daughter laugh.


Gen Y (born 1982-1996)

North America

United States

Communications

Social networking

‘Everything you need to know about Jelly’, Mashable

‘Twitter co-founder Biz Stone launches new app’, CNN

‘Here's A Photo Of Mark Zuckerberg Texting While Driving That Was Taken Using A Twitter Co-Founder's Buzzy New App’, Business Insider

‘Mark Zuckerberg turns to Jelly after finding spider in his bathroom’, ABC News

‘Twitter founder Biz Stone launches Q&A app Jelly’, Mashable

‘One of Twitter’s co-founders launched a mobile search engine today’, Business Insider

‘Jelly is the new play toy for brands’, Mashable

‘Nando's head of digital reveals why it was one of the first brands to join Jelly’, The Drum

‘Brands quick to join the Jelly set’, Marketing Week

‘Mobile use grows 115% in 2013, propelled by messaging apps’,

‘Almost half of young people use mobile as ‘first screen’’, Marketing Week

‘Jelly, Biz Stone’s new Q&A platform, uses images to find answers’, TechCrunch

‘What’s the Jelly app for? Shopping may be one answer’, MIT Technology Review

‘Mobile app Cream aims to be the Jelly for pricing data’, Tech in Asia

‘We Heart It, Branch and Jelly - the social networks your brand needs to know about’, Marketing Magazine

‘Biz Stone’s new app Jelly uses photos to answer questions’, GigaOM

‘Thread: Personal stylists for everyone’, Canvas8

‘Marketing to millennials; welcome to the participation economy’, V3 Integrated Marketing

‘Snapchat now sees 350m photos shared daily, up from 200m in June’, TechCrunch

In a hyper-connected world, we’re just a Google away from the answer to any question. But as people turn away from impersonal algorithms, photo-based Q&A app Jelly is finding a foothold, crowdsourcing knowledge from the people you know and trust.

Jelly: a picture is worth a thousand characters