©Marco Monetti, Creative Commons (2014)
Case Study|16 Jun 2015
Playboy Now: the top-shelf magazine gets safe for workAs sales of its physical magazines decline, Playboy – once top of the top-shelf – is rapidly reinventing itself for the digital age. It has now launched a free mobile app that offers Buzzfeed-style editorial content and Vice-style video. But most importantly, it’s nudity-free and safe for work.
