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Australia

Examining what it’s like to live, work, and play in Australia, our experts guide you through the nuances that define its culture.

Explore behavioural developments in Australia

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Latest Australia articles

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15 Nov 2024

Australia's under-16 social media ban sparks debate

signal·
15 Nov 2024

The Australian Government plans to ban social media for under-16s, citing physical and mental health risks. With social media consumption showing no signs of slowing globally and young people feeling deeply affected by platforms, there's a growing need for solutions to protect youth online.

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14 Nov 2024

Australians report decreased satisfaction with democracy

signal·
14 Nov 2024

More than half of Australians consider the country’s income distribution to be unfair, and satisfaction with democracy is on the decline nationwide. Faith in traditional institutions is wavering globally, leading some people to turn towards anti-establishment voices for solutions.

case study·
13 Nov 2024

How Youi ensures financial confidence for young Aussies

case study·
13 Nov 2024

The insurance industry has a reputation for being traditional and low-interaction. With Youi’s promises of “you-shaped” plans, products, and brand partnerships, Australian Gen Y and Z can build their financial confidence in ways that resonate with their vibrant, digital-first lifestyles.

report·
12 Nov 2024

How shifting trends are shaping the tourist boom Down Under

report·
12 Nov 2024

For today’s travellers, it’s all about living in the moment, often trading future savings for once-in-a-lifetime experiences. Drawn to Australia’s unique landscapes for adventure and personal enrichment, visitors are reshaping the tourism landscape. How can brands meet their evolving needs?

case study·
8 Nov 2024

Why Spriggy banks on practical play for Aussie Gen Alphas

case study·
8 Nov 2024

Spriggy empowers Aussie kids to master money skills via gamified tools that make learning how to save and spend more fun. Targeting ages six to 17, it blends interactive lessons with real-world tasks. But it faces a key challenge: can it keep users safe and win parents' trust in the digital world?

case study·
6 Nov 2024

How Kic fights toxic diet culture for Australian women

case study·
6 Nov 2024

Australian app Kic redefines how women approach wellness by promoting inclusivity, balance, and healthy fitness habits. Founded by Steph Claire Smith and Laura Henshaw, Kic provides accessible, judgement-free fitness programmes that encourage sustainable health goals for all kinds of women.

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Experts on Access

Book a call with a leading expert in our network

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Macro Expert

Maxim Sharshun

Developer of a health engagement programme at Australia's leading health insurer

Maxim heads up Live Better function at Medibank, Australia's leading health insurer. His team develops and manages the world-leading currency-based health and wellbeing engagement program, and is also looking after a broad portfolio of enterprise partners ranging from global brands like Apple and Adidas to local pharmacy distributors and gym networks. Maxim is also supporting and overseeing a broad range of innovation initiatives across product and service integration, digital experiences in healthcare, and virtual care delivery.

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Macro Expert

Meg Elkins

Cultural and behavioural economist

Meg Elkins is a behavioural and applied economist with research interests in both societal and cultural economics. Her research links economic impacts and how our information biases impact decision-making. Meg is a member of the Behavioural Business Lab and the Centre for International Development. She is a regular commentator for TV, radio, and print on behavioural issues and decision-making processes.

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Macro Expert

Elise Meng

Founder of APAC Gen Z research collective LU~LI.

Elise Meng is the founder of LU~LI Research, an APAC-based research agency that studies youth culture and Gen Z communities. With 24 years of experience as a professional Gen Z herself, Elise unites young strategists, researchers, analysts, and culture-ists around Asia to work together with brands that are keen to tell the real story of who they are and what they stand for.

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Macro Expert

Liz Isenring

Dietitian and bestselling author

Liz Isenring is Australia’s leading research-based practising dietitian. She is passionate about helping people to be healthy via the healing power of nutrition. Dr Isenring is recognised as an international expert in health and wellbeing. She has held professor, head of programme, and associate dean roles, published over 160 peer-reviewed scientific papers, is a best-selling author, received over $4 million in research funding, and is regularly invited as an international key note speaker. She also has the lived experience of improving her energy, health, and fitness and losing over 25kg (50 pounds) gained during her busy professional and family roles.

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Industry Influencer

Dr. Dori Tunstall

Expert in anthroplogy and organisational transformation

Dr. Elizabeth (Dori) Tunstall is the first Black person to hold the position of dean of design in the world. She is a recognized figure in the decolonization of design for organizational transformation. She previously taught at Swinburne University in Australia and wrote the biweekly column "Un-Design" for The Conversation Australia. She also taught at the University of Illinois at Chicago and organized the US National Design Policy Initiative. Industry positions have included UX strategist for Sapient and Arc Worldwide. She holds a Ph.D. in Anthropology from Stanford University.

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Sector Expert

Anastasia Lloyd-Wallis

Consumer behaviourist with a background in mathematics and neuroscience

Anastasia Lloyd-Wallis is COO and head of insights at Retail Doctor Group, an Australia-based international retail advisory and consultancy firm. She applies a background in postgraduate mathematics to help retailers and FMCG brands model consumer personalities using neuroscience, motivations, and behaviours to develop market opportunities.

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Macro Expert

David Levinson

Academic whose interests span transport, geography and economics

Prof. David Levinson teaches at the School of Civil Engineering at the University of Sydney, where he leads TransportLab and the Transport Engineering research group and directs the Master of Transport. His research interests span transport, including engineering, design, policy, planning, geography, and economics. His most recent research emphasises transport-land use interactions, accessibility, and transport system evolution.

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