How are generation rent driving?
REPORT
5 Jul 2016
How are generation rent driving?

After much difficulty for the industry in the wake of the recession, new car sales have been steadily rising since 2012. Yet a growing number of Gen Yers are no longer buying cars outright, leasing them instead. Why are Personal Contract Purchases taking off? And are they here to stay?

Darren Loucaides

Darren Loucaides is a travel writer and music critic for the BBC. He’s lived and travelled in Italy, the Middle East and Latin America, and has become obsessed with the parallels between cultural and political trends.