What value do Americans find in social media?
REPORT
26 Aug 2020
What value do Americans find in social media?

Whether to stay connected, informed, or distracted, social media plays multiple roles in people’s day-to-day lives – and it’s proving especially useful during the COVID-19 crisis. Canvas8 polled 1,000 Americans and spoke to nine people to find out what they want from these platforms and why.

VOXPOP
SOCIAL COMFORT
NEWS FLASH
STAY LOCAL
QUICK FIX
ENTERTAIN ME
TALK SPORT
RUNNING ORDER
SECURE FEATURES
Katy Young

Katy Young is a Canvas8 senior behavioural analyst. She has a degree in American Studies and Film and an MA in Journalism. Her interests include wild swimming, thinking of podcast ideas and singing in an all-female choir.