Riani Kenyon is a caffeinated Zillennial who is hopelessly addicted to The Sims 4 and binge-watches her latest anime obsession when she’s not busy bopping to early 2000’s K-pop. Beyond being a nerd, she has worked on initiatives for the UN Academic Impact and the UK Model WHO, and also explored politics while interning at the House of Commons.


Aware of hidden agendas, people no longer believe in the possibility of absolute truth or complete transparency from institutions, public figures, and individuals. Yet they are still drawn to honesty, integrity, and – at times – even vulnerability, which they expect from peers and brands alike.

Radical Transparency 

United Kingdom

Communications

Pop Buzz

Edelman Trust Barometer

Artlist

Fanbytes

National Center for Biotechnology Information

MarketingCharts

In an increasingly curated and commercialised social media landscape, how much do Britons value authenticity over idealised posts? And what’s behind the rise of ‘Finsta’ accounts? Canvas8 spoke to people from across the UK to find out how much they’re willing to share online.

Cultivate

Connection and Belonging

Values and Identity

How honest are Britons on social media?