We’re losing focus on the present. We spend 47% of our time thinking about something other than what we’re actually doing. In the UK, US and Australia, fuelled by the desire to slow down and appreciate the moment, mindfulness – which can reduce anxiety by 70% – is now the antidote to busy city lifestyles.

Healthy eating and regular exercise is the well-trodden route to a healthy body. But what about a healthy mind? Headspace claims that using its meditation app just ten minutes a day can reduce symptoms of anxiety, boost quality of sleep and lower blood pressure.

A movement of self-imposed minimalism and moderation is replacing spending sprees and unchecked consumerism. But what’s causing it? And what elements contribute to this new ‘simple life’?

People are under increasing pressure to be the best versions of themselves they can be: to eat healthily, spend carefully, live ethically and achieve, achieve, achieve. But as the pressure increases, so does the need to let off steam.