Smartphone adoption in India is booming, with the market for apps in the country predicted to be worth nearly $4 billion in the next few years. For India’s women, it’s all about shopping apps, with their usage rising sharply in the past year. But what’s behind this shopping app upturn?

The iPhone is India’s most sought-after status symbol. Gadgets are where it’s at, and as consumers get more confident buying and selling them online, they’re taking ownership of Facebook to tailor the digital marketplace to their needs.

With UK consumer confidence increasing, competition among banks is stronger than ever. Austerity has left consumers cautious, while 24/7 banking has given more access and control over personal finance. But what do people want, and how can banks entice them to switch?

Chumbak is an apparel and homeware brand that pokes fun at Indian life. From its humble beginnings as a home-based business, it's grown to more than 30 stores via digital marketing. But how has it engaged India’s Gen Y with fridge magnets featuring the everyday sights of their native country?