It’s been established that our perception of food isn't influenced by taste alone. Studies show that rounder foods are perceived as sweeter and yellow foods can be considered zestier. Now, research suggests that perceived gender allocations can psychologically alter the way things taste too.

When it comes to food, it’s all about flavour – right? Canvas8 spoke to Charles Spence, the psychologist behind ‘gastrophysics’, to discover how all senses impact on how we taste and to find out how brands are using packaging, colour and sound to radically alter our flavour experiences.

From Bake Off’s beautiful buns to Instagram foodies posting pictures of their plates – digitally enhanced images of divine-looking dishes are everywhere. Professor Charles Spence, who studies visual hunger, explains to Canvas8 how these images affect our appetites.

Digital is transforming how we eat. Anyone with a kitchen and a camera can take a picture, upload it and watch it spread in seconds. With millions of recipes and thousands of bloggers, nutritionists, and chefs at our fingertips, how is 'always on' information shaping our diet?