More and more people are looking for alternatives to animal-derived products – and big brands are paying attention. Hellmann's has just released its Carefully Crafted Dressing & Sandwich Spread, offering the rich, creamy taste of mayonnaise without the use of eggs or animal products.

The Impossible Burger uses 95% less land and 74% less water to produce compared to a regular beef patty – but there’s much more to this veggie indulgence. Juicy, meaty and bloody, it’s hoping to coax stubborn carnivores over to the sustainable side, helping to preserve the planet in the process.

Seitan and Fabanaise – that’s ‘wheat meat’ and mayonnaise made with chickpea water – might not have reached the shelves of the average Tesco yet, but veganism is infiltrating the mainstream. How can companies step up to meet the needs of more than half a million Brits who are vegan?

From cupcakes to handbags, almost anything can be vegan – and that includes condoms. US-born brand Sustain Natural offers cruelty-free contraceptives that are also organic and fair-trade – perfect for people who are increasingly conscious of the toxins in and provenance of everyday products.