An Australian data visualisation studio and a chocolatier have collaborated to engrave Sydney’s regional taste preferences onto chocolate, to be shown at the 2019 Sydney Design Festival. The partnership pushes creative boundaries to help people better understand data.

Can you build brand awareness by burning people’s taste buds? GE certainly thinks so. It’s launched 10^32 Kelvin, a super-hot sauce perfect for people who like their pleasure with a serious serving of pain. But can it make the corporate giant relevant for a new, young and adventurous audience?

Iceland and Unilever have launched the 'Save Our Sprouts' campaign, which is aiming to rekindle Britain's love with the seasonal veg ahead of Christmas. To do so, the two brands are releasing the 'Marmite Sprout', which they hope will get festive 'thrill eaters' onside.

Easter is a Christian holiday, but rising secularism in the UK means that indulgence and family time are taking centre stage. Meanwhile, with wellness trends changing views on confectionery and the experience economy fuelling a desire for Insta-worthy activities, old traditions are being overhauled.