BettyBox is a feminine hygiene care package service for teenage girls in the UK, equipping them with the items they need for when they're menstruating. BettyBox caters to Gen Z’s expectation for brands to challenge "awkward" topics with a soft touch, and a sense of pragmatism.

Menstruation is still a topic that many people feel uncomfortable discussing, helping to explain why there are over 5,000 different euphemisms for the word ‘period’. But Menstrupedia wants to tackle this by making related information easily accessible to girls in India.

The weights section of the gym used to be dominated by men who flaunted their muscles and machismo. But with increasing numbers of young women building their physical and mental strength through weight training, girls who lift are challenging outdated ideals of the female form.

Sport has long served as a vehicle for bringing people together, with improved health coming as an added benefit. But in our hyper-connected world, people are increasingly using sport to connect with themselves, harnessing it as a tool for mindfulness. And with mental health issues on the rise among the young, activities that can help them take time for themselves are welcome.