Signal22 May 2019
Luckin Coffee aims at starbucks fans in china

Luckin Coffee has been made public on Nasdaq. Positioning itself as the rival to Starbucks in China, it offers less expensive coffee and a more tech-savvy way to order with locally-inspired flavours. As people's expectations of service become increasingly high, Luckin's strategy caters to new demands.

Luckin Coffee aims at starbucks fans in china