Amazon is allowing users to access the Alexa app through their non-Amazon devices running Android and iOS. As people look for the easiest way to seamlessly integrate technology into their lives, Amazon is making it easy for them to choose its own digital assistant over competitors.

Smart speakers are fast-becoming a part of everyday life, but while adults may appreciate the convenience they offer, there are concerns about how kids use these AI assistants. Aiming to ease such worries, Amazon’s Echo Dot Kids Edition is a child-friendly version of its Alexa-powered device.

Research has found that nearly half of Americans own a digital assistant, and that number is only expected to grow. As more and more people integrate voice tech into their daily lives, brands have an opportunity to add skills and features that help people to streamline their everyday tasks.

More and more Americans are harnessing connected devices as household guards, secretaries, and entertainers. But as privacy fears mount and constant notifications add to digital fatigue, tech risks wearing out its welcome in the home. How can gadgets be better integrated into domestic settings?