Gen Zers are bringing their political and social beliefs into the dating realm, according to a report from Tinder. Brands looking to build deeper connectionswith young people may learn from this preference for like-minded mates by demonstrating their own political alignment.

Young people may be thought of as champions of progressive politics, but a quarter of young voters in the UK think democracy is a bad way to run the country. As Brexit fatigue sets in, many young Britons are looking for the state to provide more certainty and security.

The 2016 EU referendum shone a light on the social, cultural, and political divides in the UK, challenging the notion of a unified British identity. We explore the polarisation of Brexit tribes and consider how brands can appeal to both Leavers and Remainers.

Once known for beauty tips and celebrity interviews, Teen Vogue relaunched in 2015 with a trio of young editors at the helm and a renewed focus on socially-conscious content. How did the ‘cool girl’s guide to fashion’ become an all-round mentor for America’s switched-on Gen Zers?