Breaking from traditional milestones, dealing with stress and an unstable economy, Gen Yers are turning to astrology to help them navigate life. But why is this forward-thinking generation using an ancient practice? And do they truly believe the stars can help them get a handle on their lives?

As Gen Y’s interest in all things new-age peaks, they’re turning the once-introspective exercise of checking horoscopes into a social one. The Co-Star app is connecting people via their astrological signs and allowing them to keep tabs on the starry state of their friends, lovers, and inner lives.

An abundance of lackluster single-serving wine options inspired Dana Spaulding, the founder of Wander + Ivy, to produce luxe, premium versions. With young wine consumers cautious about splashing out on big bottles, the smaller containers allow for more casual experimentation.

Dating app Bumble has released a new feature allowing users to filter potential matches according to their star signs. As a wider demographic embraces astrology to guide and support life decisions, people are looking to horoscopes to assist in their love lives, careers and friendships.