How are food rituals helping people maintain their mental health? What are heritage brands doing to connect with customers at home? How is the ‘prepper’ mindset helping to overcome concerns about scarce supplies? And could virtual pubs and alcohol delivery reshape long-term drinking habits?

Despite the popularity and ease of e-commerce, the vast majority of Americans still visit physical shops – and it’s not just because they offer better customer service. Buying from brick-and-mortar stores gives people a chance to support their community, which creates a positive retail experience.

From panic-buying to extreme saving, paths to purchase have morphed as we progress through the pandemic. But what are people willing to spend on? Canvas8 spoke to Dr. Ravi Dhar and Joe Pine to understand how brands can maintain and grow their following during and after COVID-19.

With restaurants closing up or offering reduced service during the COVID-19 outbreak, many risk closing forever. Dining bonds are an initiative that enable loyal diners to support their favorite spots and their staff by pre-paying for future meals, while also enjoying the pleasure of anticipation.