With beauty fans unable to browse the aisles of their favourite stores, they’re staying connected via virtual experiences. Keen to show support for the cosmetics industry and its dedicated fans,Tatlermagazine launched an online shopping event that gave beauty and lifestyle shopping a virtual makeover.

Sephora is letting Beauty Insider members redeem their loyalty points as donations to the National Black Justice Coalition. As brands look for ways to show their support for Black Lives Matter, actions that are close to a brand’s existing initiatives will be most respected by consumers.

The widespread closure of brick-and-mortar stores due to COVID-19 has underlined the need for businesses to have effective e-commerce and social media strategies. But how do people want brands to behave in digital spaces? And why are privacy and community so important to online shoppers?

The health crisis caused by COVID-19 is steadily making way for an economic crisis as businesses seek support in restarting operations and individuals face up to job insecurity. Canvas8 spoke to 17 people in the UK and US to find out how their spending habits have been impacted by the pandemic.