For foodies, one of the great joys of travel is sampling local dishes. In the absence of vacation opportunities – and to support the restaurant industry – S. Pellegrino has launched a ‘destination dining’ experience, where people can try meals from restaurants on the opposite side of the country.

As tastes in the luxury sector evolve, high-end restaurants are lagging behind in implementing new services and technology that diners will come to expect. What will premium experiences look like in this changing landscape, and how can brands adapt to stay ahead of the curve?

Louis Vuitton has announced the opening of its first cafe and restaurant in Osaka, Japan. With luxury consumers continuing to seek experiences rather than goods, they’re expecting their favourite brands to meet these expectations by connecting with them beyond physical products.

The global tourism industry was brought to its knees as COVID-19 restrictions saw jet-setters cancel flights en masse. As the world emerges from lockdown, it’s hoped that HNWIs will play a key role in reviving the sector – but how has the pandemic changed their vacation preferences?