AR apps often have a ‘wow factor’ that can keep users entertained for hours – but this excitement is often short-lived and doesn't lead to action. Canvas8 spoke to marketing professor Dr. Chris Hinsch to learn how a nostalgic touch can inspire people to act upon their experiences with this tech.

With the rise of e-girls and the increased visibility of female esports players, the long-held stereotype that gamers are mainly male is falling by the wayside. In India, reports show that more women than men play mobile games, but it's chiefly to relieve stress rather than for competitive reasons.

Sleep deprivation due to binge-watching was one of the leading social factors affecting Indians’ health in 2019. As the ease of chaining episodes online starts having a negative impact on people's wellbeing, streaming brands may earn some good-will by helping viewers self-regulate.

With a population of over 1.3 billion, the chances of feeling lonely in India may seem slim. But for the country’s 26.8 million disabled people, the emotional effects of exclusion are very real, especially when it comes to relationships. How is dating start-up Inclov serving this community’s needs?