Singapore-based skincare brand Recherché is making its first foray into edible products. The range of ingestibles, which contain highly-concentrated skincare actives, are likely to appeal to ‘skintellectuals’ who are deeply interested in the role that nutrition plays in skin health.

Whether it's an oatmeal face mask or orange-infused moisturiser, skincare often smells and looks so irresistible you’d think it's edible. So it’s not so farfetched that China’s skincare fans are indulging in edible beauty snacks, hoping to transform themselves from within.

As the beauty and wellness industries fuse together, Bobbi Brown’s ‘beauty from the inside out’ philosophy is powering the emerging beauty supplement market. The brand’s Evolution_18 collection gives people the chance to make better choices for their health through their beauty regime.

At the forefront of the Chinese beauty market is Perfect Diary, a rapidly growing beauty brand that’s turning into China’s quintessential cosmetic label. It’s also a rigorous marketing engine and creative collaborator that’s redefining e-commerce and digital communication.