Healthcare inequities and historical trauma have left Black Americans with a reluctance to accept interventions pushed by public health authorities. As pandemic exit strategies hinge on the uptake of a vaccine, there’s a need to engage trusted, culturally relevant figures with the vaccine effort.

Dracula’s castle in Romania is offering visitors a free COVID-19 vaccine alongside a tour of its torture exhibition. Meanwhile, in Shanghai, girl band SNH48 has been enlisted to promote vaccinations. These schemes aim to lure vaccine-hesitant Gen Zers through experiential nudges.

Lockdown forced many couples in the UK to spend almost all of their time together, causing some to get closer while others barely constrained their tensions. As WFH life looks set to continue in 2021, how can brands help them resolve problems and restore a sense of spontaneity and intimacy?

The pandemic has shown that many people experience extreme loneliness despite having access to online support networks and virtual events. Canvas8 spoke to Dr. Luke Fernandez and Dr. Susan Matt to understand emotional and social fulfillment, and what it means in the digital age.