While COVID-19 caused the overall rate of mental illness in the US to skyrocket, systemic factors mean that racial minorities have been especially hard-hit. So, how can healthcare providers and brands address the impact of racism on mental health in their marketing and outreach efforts?

A study has found that teens are more likely than adults to be struggling with depression, anxiety, and suicidal ideation as a result of the pandemic, due in part to loneliness and exposure to media coverage of the crisis. With this in mind, brands have a role to play in supporting Gen Zers’ wellbeing.

In the US, two-thirds of people are more burned out than they were before the pandemic, despite being equally motivated and feeling supported by their colleagues. Women were more likely to feel the strain of the past year, as workers put in longer hours to meet higher workloads.

The COVID-19 pandemic has seen women dropping out (or being forced out) of the workforce in record numbers. What are the reasons behind this shift and how might they affect gender equality in the long run? Additionally, how can brands support mothers as they strive to find success and balance?