Women often shy away from highlighting their achievements and value at work. But considering they’re positively impacted by another woman’s success, how can brands, platforms, and an inclusive approach help women get comfortable sharing their success and inspire them to claim their worth?

The impacts of social inequality became abundantly clear in 2020 amid the pandemic and BLM protests – but this issue doesn’t just affect the physical world. Canvas8 spoke to Dr. Francesca Sobande about how social inequalities manifest online and how brands can foster inclusive digital spaces.

Research from Ohio State University has found that despite showing interest in majors with high earning prospects, women often choose subjects that result in lower-paying jobs. It hints at the reasons for gender imbalances in STEM sectors and creates opportunities for brands to change the narrative.

CyberFirst Defenders is an all-female cyber-training scheme that incentivises women to start careers in the cybersecurity industry. With only 7% of women forming Europe's cyber workforce, businesses in STEM fields can help bridge the gender gap by creating alternative routes at earlier ages.