A significant majority of American Gen Zers are concerned about climate change and see it as a very urgent problem. Considering that most Gen Zers are still in school or the early phases of their career, many are turning to jobs in climate change as fears that little else matters pervade.

A pandemic-led upheaval of mainstream values and culture has had sharp repercussions on how people dress. Canvas8 spoke to eight individuals from across the US to understand the relationship between fashion and identity and to explore the role that digital plays in pairing values with style.

Sneaker brand Puma has launched a 'Down to Earth' capsule collection, with apparel and footwear made from recycled materials. As Gen Zers align eco credentials with cultural credibility, the quality of materials used in production is becoming a key space for trust quality.

Everyday health and beauty consumption is increasingly values-led, with many people buying products that are ethically sourced and recyclable. However, status often matters more than sustainability when it comes to teeth. So, how can oral care be made both aspirational and eco-friendly?