Most Canadian companies are unable to detect and fend off cyber attacks. In light of the frequency of hacks and the danger they pose to consumers, brands can boost cybersafety – and trust – by raising awareness of cyber risks and mitigate the impact by being better safeguarded against breaches.

Social media platforms often rely on age verification measures to keep younger users out, but kids can easily bypass them. With concerns rising about how safe kids are online, Yoti’s age prediction tool could provide a solution, but only if people trust its use of facial recognition technology.

With more people working from home, Storj has made waves with its decentralized cloud storage model that’s being called the Airbnb of cloud computing. In the age of doing everything online and worries about data security, Storj is well-positioned to help businesses adapt to changing work needs.

The arrival of GDPR in 2018 should have helped Britons feel more sure of their digital privacy, but the complexity of the law, coupled with the shocks of Brexit and COVID-19, means that many remain confused about how their online info is managed. How can brands help put people’s minds at ease?