Diverse representation is an expectation, but as individuals no longer allow themselves to be defined in singular terms, there's mounting pressure on brands to understand and sensitively reflect how the intersections between race, gender, class, and ability impact people's everyday lives.

Early in 2021, Nike released the Go FlyEase sneakers. The sneakers featured an innovative design which allowed users to put on and take off the pair without using hands. However, the sneakers received backlash due to the misalignment in Nike's target audience and the marketing strategy used.

How has the pandemic impacted children’s relationship with screen time? Why are they opting for plant-based snacks? How are Roblox natives making more money than friends on the digital platform? And what impact will a year in lockdown have on the next generation’s long-term mental health?

As calls for more nuanced representation of the disabled experience get louder, Izzy’s Wheelchairs is moving the focus and discourse surrounding disability away from utility and instead championing the individuality of the user with a fashionable spin on the modern wheelchair.

The fashion world was upheaved by COVID-19 as people reexamined their buying habits and switched up the ways they participated in culture. How might a decentralized approach to influence impact style? And how can brands respond to the shopping habits of younger generations?