When author Kyle Chayka explored 2010s minimalism in Longing for Less, a very different world existed. Today, a polycrisis-ridden and digitally saturated society finds people yearning for more. Whether you chalk it up to post-pandemic release or a general sense of impending doom, people are now looking for a...

Shoppers are looking to their favourite brands to provide immersive, in-person experiences post-pandemic. But how do companies reset their retail strategy without damaging brand identity? Gucci Circolo Shoreditch delivers an experiential retail space offering a fresh insight into house codes.

The COVID-19 pandemic saw storefronts close and spending shift rapidly to the online arena. The luxury sector was particularly badly hit. Newly reopened department store La Samaritaine is hoping that experiential retail and its French cultural heritage can draw back discerning shoppers.

Selfridges is undertaking renovations, with plans to house a luxury hotel in its flagship store on London's Oxford Street. As the business aims to connect with customers, it’s offering greater access and a luxe experience for those who want more excitement and engagement from brands.

Highsnobiety is launching an experimental retail space in Switzerland's Zürich Airport. The concept store will include a range of luxury brands, experiential builds, and limited-edition exclusive drops for young luxury consumers eager to fly and buy as the world reopens.