With a stringy texture often the key component to a good cheese, this absent quality in plant-based cheeses can be a key barrier to their wider adoption. Looking to change that, start-up Nobell Foods is seeking out a plant-based solution to veganism’s cheese conundrum at a competitive price.

People might be keen to take part in Veganuary, but research suggests that the average person will only make it to 8 January before breaking it. With cheese ranked Britons' top temptation, there are opportunities for brands to show that going vegan doesn’t have to mean sacrifice.

With almond, soy, oat, and even pea milk saturating supermarkets, could dairy’s obsolescence be on the horizon? Taking cues from the success of hyper-real plant-based meat alternatives, Eclipse Foods has entered the dairy wars with an alt-milk that tastes even better than the original.

Plant-based ‘meats’ have evolved from a mere curiosity to a legitimate alternative at restaurants and supermarkets. Beyond Meat is a pioneer in this space, but as new products emerge, its dominance isn’t guaranteed. So, how can it secure its status as the premier maker of ‘meat analogues’?