Aware of hidden agendas, people no longer believe in the possibility of absolute truth or complete transparency from institutions, public figures, and individuals. Yet they are still drawn to honesty, integrity, and – at times – even vulnerability, which they expect from peers and brands alike.

Conversations about sustainability are no longer enough. As it becomes all but certain that global heating will increase beyond the 1.5°C of the Paris Agreement, the effects of climate change are already a reality for many communities worldwide. People are not only sensing the urgency of the matter but are re...

Uber is upping its sustainability cred by expanding its Uber Green program – which puts more electric and hybrid rideshares on the road – across the US. While many people crave sustainable choices, they’re hesitant to pay more for the pleasure, so Uber’s $1 surcharge may put them off.

The COVID-19 pandemic simultaneously exposed people to the impact of climate change and distracted their attention from it, leaving many struggling to make the right decisions and take meaningful action. So, how can brands assist Americans in their next steps towards sustainability?

Flying may be faster, but FlixBus is shaking up domestic travel in the US by offering a more sustainable, affordable, and comfortable way to move. Set to launch electric vehicles in late 2020, the company is winning over young Americans with its souped-up buses for long-haul travel.

Digital platforms have rewritten the contract between employees and companies, but a growing number of gig workers and creators are starting to push back. How will the growing demand for better support and pro-unionization sentiments impact this burgeoning part of the economy?