Aware of hidden agendas, people no longer believe in the possibility of absolute truth or complete transparency from institutions, public figures, and individuals. Yet they are still drawn to honesty, integrity, and – at times – even vulnerability, which they expect from peers and brands alike.

Often overlooked by the mainstream media, the pandemic saw members of the working class redefined as ‘essential’. So, how can traditional and digital outlets bring this cohort back into the fold? Canvas8 spoke to journalism professor Christopher Martin about making audiences feel heard.

Following years of economic and political strife, Britons are conflicted about their social aspirations and feelings of class authenticity. Canvas8 spoke to seven Britons to find out how their ideas of class are becoming less rigid and what this says about desires for security and belonging.

With parental responsibilities affecting women’s career paths, many face obstacles when returning to work and finding their feet in the workplace. How can companies support and facilitate women in their desire to grow and thrive within the workforce and continue to close the gender pay gap?

As one in three of the richest individuals in the UK has identified as working class, implications have been felt in various aspects of society, from fashion trends to the content we’re consuming. What’s behind the proliferation of working-class aesthetics, and what can brands take away from this?