“More so than quantum teleportation, e-cigarettes make me feel like I’m living in the future,” writes journalist Klint Finley. “They're a true novelty.” And with new research showing that teens now smoke e-cigarettes more than any other tobacco product, it would appear that the future is here to stay.

From nicotine gum to e-cigarettes, the global smoking cessation-aid market was worth around $2.4 billion in 2011, and as healthcare costs soar and more people seek to give up, its value is set to grow. But when it comes to kicking the habit, what will get people to quit – the carrot or the stick?

The tobacco industry was the best-performing industry in the US throughout the 20th and early-21st centuries. Weed is already a $1.53 billion business, and now it's been legalised in certain states, will the tobacco industry see its profits getting high on pot, too?

With smoking in decline, e-cigarettes are anticipated to be the future – but only by being culturally relevant can new brands like Vuse stand out. Will this high-tech alternative be enough reason for smokers to switch entirely?