Diverse representation is an expectation, but as individuals no longer allow themselves to be defined in singular terms, there's mounting pressure on brands to understand and sensitively reflect how the intersections between race, gender, class, and ability impact people's everyday lives.

The halal lifestyle market has been steadily evolving, moving beyond its traditional remit of food and finance, and into the worlds of fashion, cosmetics, dating and intimacy. In the second of a two-part report, we look at how brands are navigating these sectors with Muslims in mind.

While Triangl’s neoprene bikinis became a swimwear must-have for summer 2015, the high-neck swimsuit emerged to be just as popular. American designer Mara Hoffman is an ambassador for crop-top, high-neck and long-sleeve bikinis, but why are people covering up at the beach?

It’s not always easy to find stylish high street clothes that cover you up. From sheer panels to thigh slits on skirts, it can be especially difficult for young Muslim women to find appropriate clothing. Amaliah is a fashion site that offers ‘curated modest fashion’ that’s always on trend.

Vlisco defines West African luxury. Established in 1846 by a Dutch trader, today Vlisco produces 75% of all African wax fabrics bought and sold worldwide, coveted by fashionistas and high-end designers in the West and Africa alike. How has Vlisco forged such a unique bi-cultural brand?